Understand businesses. Embrace business ownership. Analyze thoroughly. Focus on decision-making.
Explain decisions when they are made; in plain language and to everyone in the family and business affected.
Invest consistent with the goals and the plan. Take appropriate risks. Invest in good businesses. Maximize your life’s earnings.
Spend within our means. Invest to meet our needs. Save to meet our goals. Protect it. Grow it. Use it.
Appreciate good people and treat them as your own family. Continually build trust.
Grow personally and professionally. Read. Experience. And share and educate openly.